New Approaches is an annual conference that explores how policy innovation and technological innovation complement each other in reducing global tobacco dependence to prevent combustible tobacco-related deaths. The conference will discuss how modern nicotine solutions, such as Electronic Nicotine Delivery Systems (ENDS), improved pharmaceutical Nicotine Replacement Therapies (NRTs), and tobacco-free nicotine products, can improve lives and meet the United Nations Sustainable Development Goals (SDGs). The conference features approaches to policy and regulatory, innovation, investment, sustainability, and more.

NAC is open to multi-sector professionals, researchers, policymakers and public health experts, industry representatives, media representatives, distributors/retailers and product manufacturers, consumer advocates, and individuals interested in tobacco control, harm reduction, and public health. Attendees from various fields, including medical, government, academia, financial institutes, and advocacy organizations, will find valuable insights and networking opportunities at this event.

The conference provides ample networking opportunities. Attendees will have the chance to connect with experts, researchers, industry professionals, policymakers, and more during agenda breaks, sessions discussions, and networking/social events. The goal of NAC is to unite, and together foster collaborations and knowledge exchange.

Yes, journalists are encouraged and welcome to attend. If you are a journalist interested in obtaining a media accreditation, or to schedule on-site interviews with select speakers, panelists, or the organizers please complete the media registration form. Media representatives attend for free; you may be asked to supply details of the organization or outlet you work for or, if freelance, which has commissioned you. For further inquiries and press kit, please email events@newapproaches.nyc.

This is an in-person event. The availability of recorded sessions or online access may vary, the organizers aim to provide access to conference materials after the event. Further information regarding materials will be communicated through the conference website and official channels during the lead-up and after the event.

Attendees are responsible for their own accommodations and travel arrangements. The conference organizers may provide information on recommended hotels nearby the venue located in midtown, but it is advisable to book well in advance given New York City is peak season adjacent to UNGA activities the month of September. Nearby airports include LGA, EWR, and JFK.